Last weekend, I ran my first marathon. It was an unforgettable experience; one that has already hooked me into running another. Still, even though I’ve been a x-country runner since elementary school (when running a few laps around the yard was considered an award-winning feat), there was something about the process of training for and [...]

You're a Brand. You've established a loyal fan and follower base. You're identity is magnetic. You and your followers and fans are bound by a special connection. Then overnight, you decide that something about your brand is old and stale Something about your identity needs changing. So you change something. Fan and follower backlash ensues. [...]

I have a number of my friends in the music and film biz that are looking to raise money for their projects and have decided to give online crowdfunding a shot by using Kickstarter or IndieGoGo. From the surface both platforms appear the same – they provide artists/inventors/creators with the opportunity to request online donations [...]

Here are 5 more ways that you can begin to develop your personal brand presence on Twitter. 6. Follow Industry Influencers – Listening to industry influencers should be a daily component of your Twitter activities. Whether it be an agent, producer, top level actor, etc., by following thought leaders (the 'who's who'), you can gain [...]

It goes without saying how influential Twitter has become in helping actors develop their personal brand online. With roughly 70M-200M users (depending on the source), Twitter can be a great platform for exposing yourself to a growing audience. Here are 5 ways for you to begin developing your personal brand presence on Twitter. 1. Claim [...]

Every artist encounters those moments when they wonder whether the hard work, the sweat, the perseverance, the dreaming – whether its all worth it. Even the best of the best hit those points where everything so desired feels like it's heading towards an abyss. In those moments, – Our first inclination is to doubt our [...]